By: Flaka Ismaili    May 26, 2023

The Voicebot Podcast

Which voice assistants do they favor today and which will be the best long-term bets? It’s time to go data diving and figure out marketer sentiment and activity in the voice app ecosystem. Mike Zagorsek is vice president of product marketing at SoundHound. Prior to SoundHound, Zagorsek was head of product marketing at Square and Leap Motion, and before that was Director of Interactive at Apple. Way back in 1999, he was a Manager at Sapient where he helped companies enter the digital age much like he is now ushering them into the voice age.

If you follow the money, sales and marketing technology is trending toward a much more intelligent future. For most marketers, artificial intelligence can be intimidating and confusing. Our goal at the Institute is to make is approachable and actionable. Is your content marketing strategy going stale and no longer resonating with your audience?

So You’ve Moved to a Virtual Contact Center. Now What?

As a concept, this was incomprehensible to the general public for long. But now, with most commercial operations occurring online, conversational AI chatbots and voicebots are becoming a market essential. Over the coming years, you can expect voice-based bots to integrate into various other products and services that will allow them to form a pervasive ecosystem.

Do you have an artificial intelligence story to tell? If so, the Marketing Artificial Intelligence Conference call for speakers is now open, and we want to hear from you. We asked hundreds of marketing professionals to rate the value of intelligently automating more than 60 uses cases. Your email campaigns reach the consumer without gatekeepers or intermediaries—or so you might think. In fact, you have to get past a mailbox provider’s AI first. SimMachines uses explainable AI to tell you why it makes the predictions and recommendations it does to optimize your marketing activities.

This Week in Google (Audio)

Marketing Artificial Intelligence Institute creator Paul Roetzer offers marketers guidance on how to understand and use AI. Coca-Cola just signaled its desire to automatically create content with AI. After years of experimenting with AI, we’ve identified 3 major marketing use cases for AI-powered tech. Personalization platform Beehive employs AI to boost customer retention rates and optimize marketing activities.

Microsoft had a managed service simplifying this process, as did Resemble.ai, which is the service I chose to use. These services allowed various prosodic features to be defined to help make the generated voice more natural. If you can take one person’s voice in and map it to sound like dozens of different voices then you have a real product.

The final product can be delivered to any device or platform such as websites, mobile apps, or smart speakers. One big perk voice chatbots have is their ability to gather user data. Understanding users, their preferences and expectations become a lot easier with access to extensive customer profiles.

• Most text-based content relies on text to convey the messages and information such as blog posts, articles, transcripted podcasts, and product descriptions.
• And how can you use AI to do better social media marketing?
• Curata uses artificial intelligence to curate and distribute the most high-quality content—then measure its impact.

This share is larger among consumers younger than 40? Smart marketers use AI to deliver personalized messaging at scale. Here’s everything you wanted to know about AI-based marketing personalization. Learn how AI-powered personalization can boost your online business, by segmenting your audience and tailoring content to appeal to consumers.

CX Employee Experience: How to Help Agents Love What They Do

By analyzing the millions and billions of visuals that people share everyday, machines are, in fact, able to make your marketing far more intelligent and far more human. CUJO AI is an AI-driven cybersecurity and network intelligence solutions for network operators. Brands want to create better content, faster and at scale, to build trust, engagement and lead flow. Download the MAICON 2019 mobile app to get the most out of the conference. Create your agenda, network with other attendees, and more. The MAICON 2019 workshops taught attendees to plan, pilot, and scale marketing AI technologies.

No matter how many customers you have, Collect.chat can take care of them all! Along with never-ending patience and politeness, Collect.chat will provide customers with a tailored experience each time they visit your website! Since our chatbot is constantly interacting with visitors proactively, they are more likely to enter their information. We provide you with insights about the conversion along with their data! You’ll save on acquisition costs as Collect.chat will cut down the time and money spent on sourcing for leads, which often leads to disappointed customers and wasted money. The chatbot qualifies and converts your visitors into customers by engaging them in a conversation rather than filling boring forms.

Along with chat, conversational AI, AI-powered voice-activated chatbots are emerging as an alternative support system that can simplify the complexity of human speech. The way we communicate with our customers has come a long way since technologies evolved over the years. Communication was more direct, personalised, and mostly occurred in person. However, since the advent of the Internet, a lot has changed. More so in the post-pandemic world where users and businesses are online and using AI more frequently with voice chatbots. It’s one thing to add machine learning and artificial intelligence features to an existing software platform.

You can also choose from a wide range of templates to get started. This drag-and-drop chatbot builder helps you decide how a visitor’s conversational flow should turn out. You can test how quickly your chatbot responds to your inputs before you take it live on your website. This software solution can help you provide quicker service to your customers. Additionally, they can also reduce their wait time by providing the answers to frequently asked questions automatically. Boost is one of the best AI chatbot software solutions.

Learn the 8 Ways Retail Contact Centers Are utilizing artificial intelligence to improve customer experiences and Sales. Join Cresta’s Shannon Hitson and Brittany Bell as they discuss five tips that are empowering organizations to prioritize their initiatives, improve customer experiences, and recession-proof their business. RAIN is well known for its more than 30 Alexa skills launched for high profile brands ranging from Tide, Hellmans and Campbell’s Soup to Sesame Street and the big budget World War II movie Dunkirk.

Sitecore uses AI and machine learning to optimize online marketing across channels. These 14 artificial intelligence tools will help content marketers scale, improve and personalize their content. Understanding customer sentiment is critical for effective marketing, but it’s hard for marketers to read through thousands of customer reviews. Enter natural language processing for customer review analysis. This week we cover Google’s new DIY AI Kits, new jobs being created by AI, and how MIT’s neural networks are being used to map developing countries. New research from BrightEdge shows exactly how 500+ marketers are preparing for the promise of artificial intelligence and machine learning.

It’s used by some of the biggest companies in the world, including Google, Domino’s, Airbnb, and Uber. “Synthetic audio production has a seemingly endless range of functions. The potential within marketing applications alone is mind-blowing. Imagine Kim Kardashian being a personal shopper for each of her 200m followers or Lewis Hamilton explaining why YOU personally need the new Pirelli P Zero Rosso. All of this is just around the corner with our tech,” Kunz explained.

Brandon Kaplan is CEO of Skilled Creative, an agency he founded in 2017 that focuses on helping leading media and consumer brands deploy voice technologies for user engagement and commerce. Today, we discuss his firm’s aidriven audio cloning voice to chatbot work with HBO, Pottermore, Meredith, and a few consumer brands along with dominant trends in the industry. Kaplan received an outstanding achievement award for industry contributions from Project Voice in 2021.

Flaka Ismaili

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